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REAL MATCHES

Public Relations

CATEGORY

CPG

TYPE OF CLIENT

Got Milk?

CLIENT

WHAT WE DID

This was so much fun! We were so excited to combine our production expertise and tie it together into this style of content. From the beginning, we knew this was going to need an innovative casting approach, a director who understood short-form content, Reality TV, hidden camera story telling and docu-style all tied into one. And we had him at the ready. And our post process went through a rigorous vetting so we were ready as soon as we were done filming.

With the work of our whole team and a talented crew, we provided a look that could have been used for TV, but was meant for PR. The perfect recipe for this type of content. The pre-production logistics around multi-camera use, and secondary units drone were evident in the final product. The goal was to capture and edit a spot that would keep our audience engaged to see what would happen next. And we did it!

RESULT

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WHAT’S NEXT STARTS HERE.

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